Thursday, May 17, 2012

Promo Idea of the Day: Maps printed on bandannas

Plan it. Map it. Wear it.
A bandanna makes a great map because:
  • Huge imprint area – 18” x 18” – which makes your map easy to read. And there’s ample room to list many sponsors.
  • It’s lightweight and easy to carry or wear.
  • It quickly and easily folds small enough to fit into a pocket, purse or backpack.
  • You can’t tear it.
  • It’s not damaged if it gets wet.
  • It is multi-functional. It’s a map, but can also be a sweatband, a towel, a placemat or a wash cloth.
  • Because it has useful information people will keep it. That means they keep your logo, your web address, your contact information.
Who can use a MapWear™ bandanna map?
If people come to your location or to an event you are sponsoring and they need help finding their way around, a MapWear™ Bandanna map could work for you. And here’s how to enhance the value of your map: Add a schedule of the day’s or weekend’s events.
  • A MapWear™ Bandanna Map would be perfect for:
  • A music festival, showing stages, performance schedules and sponsors.
  • A zoo, showing animal, restroom and food centers.
  • A college campus for incoming freshmen.
  • A convention hotel along with list of meetings, events.
  • A hospital campus with service and parking instructions for the public.
  • A theme park, showing rides, restaurants, bathrooms and first aid stations.
  • A metro area showing all the locations for a bank, a grocery store chain, a library system, a park system.
  • A city, county or state park with hiking trails.
  • A sports stadium with team logo and season schedule.
  • An open house, showing key locations and an events schedule.
Check out more samples of actual MapWear™ designs by clicking here.
Making your MapWear™ map.
We can print your bandanna map several ways. For fabric selection, size and pricing click on any of the links below.
Silkscreen printed maps.
Minimum order: 144 pieces for a one-color design; 300 pieces for a multi-color map.
Rotary printed maps.
Minimum order: 2,500 pieces for 22”; 10,000 pieces for 14”.
How to make the best MapWear™ map!
Where do you get your map?
  • Who at your company would have a map of your grounds? The security or engineering department is a good place to start.
  • Does your company have a flyer, marketing brochure or annual report that used a map? Does your website have a map?
  • Would the city, county or state have a map you could use? Many governments make maps available online.
  • It’s easier to adjust an existing map than create one from scratch. Is a general map available that can be changed?
  • If all else fails, draw a map and give it to your distributor. Our art charge is $51(H) per hour, with a minimum charge of one hour. Most maps can be created in one to four hours.
What to include.
  • How much detail do you need? Less is more when it comes to MapWear. Keep the critical information; delete the unnecessary.
  • Color helps to differentiate locations on a map and makes it easier to read. Consider a two or three color map.
  • Don’t forget a “key” to the important locations on your map.
  • Big is better. Your imprint area is 18” x 18” – use all of it.
  • Let your map do double duty. Include a schedule of events; travel times; things to see and do at various locations; upcoming events; safety information; historic information; fees and hours of operation and a website for additional information.